We often get asked to explain “What is SharpSpring marketing automation?” SharpSpring is one of the most flexible platforms on the market in our opinion. It offers native or 3rd party CRM integration, fully integrated call tracking and universal CMS compatibility. In addition SharpSpring integrates with hundreds of applications.
SharpSpring is a cloud-based marketing automation provider offering a next-generation marketing automation solution. They are competent rivals for the industry’s top platforms in terms of features, functionality and performance. SharpSpring is usually less than 1/3 the cost of the competition. That can and should be a an important factor for small businesses. SMB’s have largely been priced out of marketing automation prior to SharpSpring.
Why We Love SharpSpring
CX3 Digital Marketing has been a SharpSpring partner for over three years now and we’ll be sharing our experiences in upcoming articles. With multiple clients utilizing the SharpSpring marketing automation platform, we’ve learned a lot about best practices for implementing and running successful inbound campaigns.
We have helped a number of clients enter the world of marketing automation where they were previously priced out of the market by competitors such as HubSpot and Marketo.
The ease of use and clean interface were key in our choice to partner with SharpSpring. It’s a little bit like chess, relatively easy to learn, but can take a lifetime to master. This is a good thing because the tools can be configured to be as simple or complex as your clients desire. It is capable of handling the most complex marketing automation tasks and workflows though we always recommend learning to walk before running.
Though short on price compared to others, SharpSpring marketing automation software is dead on with regards to features that clients will actually use to improve their business. We will investigate the features that others bundle and charge for that SharpSpring chose to forego.
In addition we will share some client success stories that are made more exciting due to the short learning curve and low risk due to the lower cost of entry.