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Many marketers want to reach specific audiences, such as email subscribers or website visitors, through advertising on social media. Facebook allows you to do just that, and in this post we explain how to advertise to and use custom audiences on Facebook to your advantage. In Facebook Ads Manager are two options for targeting your
Like any return on investment calculation, website ROI is based on the cost and the results. Here’s a look at both. Costs Website pricing varies wildly. Costs range from free for DIY tools, to millions of dollars for high-end digital agencies. For most companies, prices from web designers may start as low as $1000 for
Real strategies and examples to help you close the deal. Pitching marketing automation – When our agency adopted SharpSpring, we were excited about all the “possibilities” that would come along with offering a fully functioning marketing automation solution. How could our clients say no to such a beautiful, robust platform? What we quickly learned was
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